Local SEO is where it’s at for many businesses.  Pursuing a local SEO strategy can pay off big for companies looking to come up on page 1 of Google.  Those looking to come up in national searches will find it more of an uphill climb.  While it is possible, we council our clients to try […]

Patient satisfaction is one of the most important metrics you can use to determine your success as a medical practitioner. Once a patient leaves your medical practice, your ability to improve satisfaction is over. Or is it? Read on to see how a well-designed website can not only create a better experience for your patients, […]

Business-to-business marketing changed drastically over the last decade. While many B2B companies have been slow to catch on to the importance of SEO and PPC marketing tactics, their relevance to B2B digital marketing campaigns has only grown. Real or disputed, there are still several myths about B2B marketing strategies that endure that need to be […]

According to a recent study by The International Coach Federation (ICF), which offers voluntary accreditation to coaching schools and functions as a coaching self-regulatory organization, they found that there are an estimated 53,300 life coach practitioners in the world, with 17,500 in North America. That’s a lot of coaches, nearly one coach for every 18,000 […]

Many medical practitioners tend to be so busy providing excellent patient care, that they have little time to dedicate to the business side of their practices. But as with any service industry, your medical practice is a business and that business needs to be profitable. One tool you can’t overlook is your website. Why is […]

EXCEPTED FROM MY Sanantonio.com When Jaydyn Carr unwrapped his GameStop shares his mom gifted him for Kwanzaa two years ago, neither mother nor son expected he’d eventually be in the middle of a stock surge. Stock talks this week are centering on small investors, but Jaydyn might be the smallest and youngest, at least in […]

Granted, we’ve been optimizing the www.susanascher.com website for our client Susan Ascher for a couple of years now, so it’s no surprise that her SEO rankings have soared, but it’s still worth noting all the ongoing efforts that we perform that have worked to get this long-time coaching client toward the top of page 1 […]

It is almost Puppy Bowl time again! On Sunday, February 7th, Discovery+ and Animal Planet will premiere the 17th Puppy Bowl: an annual sporting event that celebrates rescue puppies and helps raise awareness for pet adoption. As the official charity of Samson Media, what could be better than a day of football, puppies and giving […]

You’ve all heard the cliché used by property experts, that the three most important factors in determining the desirability of a property are “location, location, location”. Well, the same can be said for your local SEO. Here’s why: When someone in Las Vegas does a search for “Career Coach,” Google will attempt to return results for career coaches […]

Google’s new customer match service tied to Adwords, now allows advertisers to upload email addresses into their campaigns to better target users. In the past, advertisers have had to rely on demographics & affinities provided by Google, or past online actions to target users in AdWords. Customer Match allows advertisers to now create and target […]