B2B Marketing Myths That Are Holding Your Business Back
If your company still relies primarily on referrals, trade shows, cold calls, or a “good reputation” to generate business, you’re not alone. Many B2B companies continue using marketing strategies that worked a decade ago but no longer align with how today’s buyers research and make purchasing decisions. Business buyers have changed dramatically. Before speaking with […]
Is Your Current Marketing Strategy Costing You Revenue?
Many business owners assume that if their marketing isn’t producing the results they want, the problem is simply that they need to spend more money. In reality, the issue is often much deeper. An ineffective marketing strategy doesn’t just waste advertising dollars; it creates missed opportunities that directly affect revenue. Every qualified prospect who leaves […]
How Small Businesses Can Compete With Bigger Companies Using Smart Marketing
For many small and mid-sized business owners, the competitive landscape has shifted dramatically over the past several years. Larger companies have expanded their digital presence, increased their advertising budgets, and invested heavily in brand recognition. As a result, it can feel increasingly difficult for smaller businesses to keep pace. This challenge is especially noticeable online. […]
I Have a Website, Now What Do I Do with It?
So, you’ve launched your shiny new website—congratulations! It’s a significant step for your business, giving you a digital presence that can showcase your products, services, and brand story to a global audience. However, simply having a website is only the beginning. In today’s digital age, competition is fierce, and without proper marketing, your website might […]
New Website Launched for Printing Company
When this forms printer and mailing company needed a new website to showcase their services, we built a colorful new website to show off their various product offerings. UFF is a small private company doing big work, trusted by Fortune 500 companies, nonprofits, government agencies, political campaigns, and small local businesses to do their important projects […]
The Anatomy of a Logo
When Livingston Bagel in Livingston, NJ, wanted to refresh their logo and rebrand themselves to match the totally redesigned bagel shop and deli, we were brought in to create a new, updated logo for their store front and menus, both in print and online. Creating logos can be both rewarding and frustrating work because it’s […]
Why Websites Still Matter
There is a lot of online competition these days vying for a users’ attention — TikTok, Facebook, social media in general, not to mention the copious number of videos on YouTube and other platforms. For small and medium-sized businesses, some pundits are even questioning the need for websites at all for a variety of reasons, or […]
What’s the Deal With Geo-Targeting?
WHAT IS GEO-TARGETING?
You may have heard about geo-targeting, geo-fencing or geo-tracking as an aspect of targeted advertising. For the purposes of this blog post, will just refer to it as “geo-targeting.”
New Franchise Website Launched
Franchise Broker Website Generates Leads When this Colorado-based Franchise brokers group needed a website to help them generate leads and raise their Internet presence, we developed a WordPress site with a series of Lead Magnets to attract prospective franchise buyers. We also developed a very active blog with video testimonials as well as connecting their […]
Another New Law Firm Website Launched
When attorney Kevin Kilcommons wanted to update his website that we built for his franchise law practice 5 years ago, he paid us the ultimate compliment by being a returning client and having us build his second new website. The new WordPress site was built using the mobile-friendly DIVI Theme. View our entire portfolio HERE!