So, you’ve launched your shiny new website—congratulations! It’s a significant step for your business, giving you a digital presence that can showcase your products, services, and brand story to a global audience. However, simply having a website is only the beginning. In today’s digital age, competition is fierce, and without proper marketing, your website might […]

When this forms printer and mailing company needed a new website to showcase their services, we built a colorful new website to show off their various product offerings.  UFF is a small private company doing big work, trusted by Fortune 500 companies, nonprofits, government agencies, political campaigns, and small local businesses to do their important projects […]

When Livingston Bagel in Livingston, NJ, wanted to refresh their logo and rebrand themselves to match the totally redesigned bagel shop and deli, we were brought in to create a new, updated logo for their store front and menus, both in print and online. Creating logos can be both rewarding and frustrating work because it’s […]

While I am intrigued by all the possibilities when it comes to AI, deploying it as a short cut for customer service for our small and medium-sized business clients is not one of them. Here’s why. While I have successfully used ChatGPT for such things as writing and research, the proliferation of app and web […]

There is a lot of online competition these days vying for a users’ attention — TikTok, Facebook, social media in general, not to mention the copious number of videos on YouTube and other platforms.  For small and medium-sized businesses, some pundits are even questioning the need for websites at all for a variety of reasons, or […]

WHAT IS GEO-TARGETING?
You may have heard about geo-targeting, geo-fencing or geo-tracking as an aspect of targeted advertising. For the purposes of this blog post, will just refer to it as “geo-targeting.”

Franchise Broker Website Generates Leads When this Colorado-based Franchise brokers group needed a website to help them generate leads and raise their Internet presence, we developed a WordPress site with a series of Lead Magnets to attract prospective franchise buyers.  We also developed a very active blog with video testimonials as well as connecting their […]

If you are a building contractor, remodeler, landscape architect, home improvement specialist or a similar type home design specialist or decorator, you probably know about Houzz. Similar to Angie’s List but for more design-oriented professionals, Houzz is one of the first place consumers who are in the market for a kitchen, bath remodeler or contactor […]

As reported in the New York Times, “… E-commerce is what prevented a catastrophic year for U.S. retailing in 2020. Instead of ending in a deep trough of red, online shopping pushed overall retail sales up nearly 3.5 percent, to $5.6 trillion, compared with the previous year, according to the research firm eMarketer. E-commerce alone […]

With all the human suffering and need out there you might ask me, “Why dogs?” Well, as a lifetime dog owner and dog lover, I feel that animals in general and dogs specifically, are often at the mercy of human beings.  And not always in a good way. Dogs are dependent on their humans to […]