by mediasamson | Aug 14, 2020 | Blogging, Content Marketing, SEO
The late, great Yogi Berra had a famous saying: “If you don’t know where you are going, you’ll end up someplace else,” which was never more true than when it’s applied to Internet marketing. As with any business plan, insight is key. You have to...
by mediasamson | Oct 24, 2019 | Blogging, Continuing Education, Marketing, Smart Business
As Google continues to take over the world of Internet search, businesses have no real choice but to play along or get left behind. None of this is more true than claiming and setting up your Google My Business page (GMB) which we’ve discussed how to do in...
by mediasamson | Jul 31, 2019 | Blogging, Content Marketing, Keyword optimization, Marketing, SEO
The Google platform offers a tremendous amount of utility to virtually any business owner, but not every business owner takes full advantage of all the tools available to business owners through Google. Most of them are 100% free! One of the most potent tools for...
by mediasamson | Dec 5, 2018 | Blogging, SEO
Blog posts are a great way to let clients and prospects sample your knowledge and expertise. While the the main pages of your website are mainly used for selling your products and services and explaining the various features, your blog should mainly be used for...
by mediasamson | Sep 14, 2018 | Blogging, Coaches Only, Marketing
I had the pleasure of participating in a recent podcast of The Coaching Show with Master Certified Coach Christopher D. McAuliffe and his co-host, Clarice Connolly. What we discussed was how to get new clients especially since most of the people out there do not want...
by mediasamson | Apr 6, 2018 | Blogging, Coaches Only, Content Marketing
Blogging is an essential tool for attracting clients and retaining them as well. This is especially true for life coaches, executive coaches and positive psychology coaches who need to educate their prospects on the benefits of working with a coach. Secondly, but...
