by mediasamson | Dec 5, 2018 | Blogging, SEO
Blog posts are a great way to let clients and prospects sample your knowledge and expertise. While the the main pages of your website are mainly used for selling your products and services and explaining the various features, your blog should mainly be used for...
by mediasamson | Sep 14, 2018 | Blogging, Coaches Only, Marketing
I had the pleasure of participating in a recent podcast of The Coaching Show with Master Certified Coach Christopher D. McAuliffe and his co-host, Clarice Connolly. What we discussed was how to get new clients especially since most of the people out there do not want...
by mediasamson | Apr 6, 2018 | Blogging, Coaches Only, Content Marketing
Blogging is an essential tool for attracting clients and retaining them as well. This is especially true for life coaches, executive coaches and positive psychology coaches who need to educate their prospects on the benefits of working with a coach. Secondly, but...
by mediasamson | Jan 15, 2017 | Blogging, Content Marketing
Having links to your website from other sites is referred to as “inbound linking.” Having inbound links from other sites is a TOP 3 ranking factor according to Google which means it’s very important for your SEO. While inbound linking is extremely...
by mediasamson | Oct 29, 2016 | Blogging, Content Marketing, Marketing, SEO, Social Media Marketing
How Content Marketing is Changing Everything Whether you are a pet store owner or a divorce attorney, communicating your Unique Selling Proposition (USP) has always been a basic tenant of good business and good marketing. Granted, you may be the best darn dog walker...
by mediasamson | Mar 6, 2016 | Blogging, Content Marketing, Pay Per Click, SEO
Business-to-business marketing changed drastically over the last decade. While many B2B companies have been slow to catch on to the importance of SEO and PPC marketing tactics, their relevance to B2B digital marketing campaigns has only grown. Real or disputed, there...
