A large part of our business is conducting professional Search Engine Optimization services for small and medium-sized businesses. So you might be surprised to learn that we talk ourselves out of more SEO projects than not. Or, more accurately, we talk our clients out of doing SEO. Many people see, hear and read about various […]

The late, great Yogi Berra had a famous saying:  “If you don’t know where you are going, you’ll end up someplace else,” which was never more true than when it’s applied to Internet marketing. As with any business plan, insight is key. You have to know where you’re going before you can plan to get there, right? […]

SHARING Easily share links with others – or yourself Click the share icon in your address bar. Select from a variety of options to share the link with others or yourself for later. CUSTOMIZE Try Chrome profiles If you share your computer with another person, or want to keep your work browsing and personal browsing […]

There is a lot of online competition these days vying for a users’ attention — TikTok, Facebook, social media in general, not to mention the copious number of videos on YouTube and other platforms.  For small and medium-sized businesses, some pundits are even questioning the need for websites at all for a variety of reasons, or […]

Samson Media SEO Company New JerseyAs SEO continues to morph and change, what worked as recently as 2014 may no longer be as effective.  But out of all the changes in search engine algorithms that impact the ability of your website to be returned high up in the search engine results pages (SERPS), none have […]

When luxury home builder Golden River Homes needed a new website to highlight their portfolio of homes and high-end custom wine cellars we built them a WordPress site with a flexible portfolio and a mobile-friendly design.  This enabled the company to better show various properties and architectural drawings whether in the office or out in […]

Remember Google Plus?  Or Google Authorship?  Google Authorship was killed off by Google in 2015 while Google Plus has become the abandoned island of misfit posts. What new, positive things Google has done, however, is separate out Google Plus pages from Google Business, (now referred to as Google My Business) which has positive implications for […]

When Jane Silverman launched her new coaching practice we created a mobile-ready website in Word Press that included a blog for content posting and a look and feel that reflected Jane’s love of the beach and her natural surroundings.  See more of our life coaching and career coaching and positive psychology coaching sites in our […]

While there are many ways to advertise online we’re going to focus on the Big Two and the differences and similarities between them.  And when we talk about the Big Two, we’re talking about Facebook and Google Adwords. Facebook and Google both offer Pay Per Click models, which means you are charged only when someone […]

We had built this experienced life coach a website and implemented an SEO strategy for the site more than 5 years ago but it wasn’t mobile-ready at the time.  In need of an upgrade we created a new mobile-ready website and spruced up the design and layout while maintaining all her hard-fought and well-deserved search […]