If you’re a SEO client or Content Marketing client of Samson Media you’ve probably been receiving detailed monthly reports that show a variety of data about your website’s performance. The reports pull in data from a combination of sources that include your Google Analytics as well as your Google Search Console data (formerly Google Webmaster […]

When Life Coach Lisa Brown needed a website to start her new coaching practice aimed at helping women in their 40’s and 50’s who are struggling within their relationships, we built her a new WordPress site and implemented an SEO and social media campaign to get her search engine traffic to help her business grow.  SEE […]

While it’s true that you can work with any website design company in the world thanks to the Internet, as a website design company based in New Jersey, we find that many local New Jersey businesses prefer to work with a local website design company based right in the Garden State. The reasons that many […]

Customers are looking for businesses in ways they never could before: on-the-go and on foot.  Making sure your business information is accurate online is the key to making sure your customers can find you. These business listings are often referred to as “citations” and which Google uses as a top 5 ranking factor according to […]

As if SEO wasn’t challenging enough already, as of August 2016, Google has opted to restrict search volume data in their Keyword Planner after making this announcement: Advertisers with lower monthly spend may see a limited data view in the Keyword Planner. For example, you may see values such as 0, 1-100, 100-1K, 1K-10K, 10K-100K, […]

Well that went fast! Looks like another year is nearly in the books so it’s time for our annual survey results. Thanks to all those subscribers of our newsletter for taking valuable time out from their busy days to fill out our year-end survey.  You’ll find some interesting results below. It’s this time of year […]

How Content Marketing is Changing Everything Whether you are a pet store owner or a divorce attorney, communicating your Unique Selling Proposition (USP) has always been a basic tenant of good business and good marketing. Granted, you may be the best darn dog walker or house painter that ever lived but if people don’t know […]

Remember Google Plus?  Or Google Authorship?  Google Authorship was killed off by Google in 2015 while Google Plus has become the abandoned island of misfit posts. What new, positive things Google has done, however, is separate out Google Plus pages from Google Business, (now referred to as Google My Business) which has positive implications for […]

A large part of our business is conducting professional Search Engine Optimization services for small and medium-sized businesses. So you might be surprised to learn that we talk ourselves out of more SEO projects than not. Or, more accurately, we talk our clients out of doing SEO. Many people see, hear and read about various […]