Are You a Content Creator?

What does being a content creator mean and why is that important for your business? Content creation, content marketing and content curation are the online marketing trinity that works in conjunction with its close cousins, Search Engine Optimization (SEO) and Social Media Marketing (SMM). SET YOUR WEBSITE UP FOR SUCCESS Your goals for driving relevant […]

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How to Post to Instagram From Your Desktop Computer

Posting to your Instagram account from your computer desktop is not obvious or easy considering that Instagram really is native to smart phones and generally requires an app on your phone. But it is easy to do when you emulate a smart phone using your Google Chrome browser.  Yes, there are third-party add-ons and apps […]

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Promote Your Expertise Not Your Product

How Content Marketing is Changing Everything Whether you are a pet store owner or a divorce attorney, communicating your Unique Selling Proposition (USP) has always been a basic tenant of good business and good marketing. Granted, you may be the best darn dog walker or house painter that ever lived but if people don’t know […]

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Why Your Business Needs To Be On Facebook

Love it or hate it, Facebook commands attention for your business. With over 1.71 billion monthly active Facebook users and an average time spent per visit of 20 minutes (Source: Infodocket), Facebook is too big to ignore. You may or may not enjoy using Facebook in your personal life but from a purely business standpoint, […]

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