by mediasamson | Jul 31, 2019 | Blogging, Content Marketing, Keyword optimization, Marketing, SEO
The Google platform offers a tremendous amount of utility to virtually any business owner, but not every business owner takes full advantage of all the tools available to business owners through Google. Most of them are 100% free! One of the most potent tools for...
by mediasamson | Jan 28, 2017 | Keyword optimization, Pay Per Click, SEO
As if SEO wasn’t challenging enough already, as of August 2016, Google has opted to restrict search volume data in their Keyword Planner after making this announcement: Advertisers with lower monthly spend may see a limited data view in the Keyword Planner. For...
by mediasamson | Jan 1, 2017 | Content Marketing, Keyword optimization, SEO, Social Media Marketing, Website Design
What does being a content creator mean and why is that important for your business? Content creation, content marketing and content curation are the online marketing trinity that works in conjunction with its close cousins, Search Engine Optimization (SEO) and Social...
by mediasamson | Sep 29, 2013 | Keyword optimization, Pay Per Click, SEO
If you’re a Google watcher you know the search engine giant has been on a tear of late, making major changes to the way they do their business that will effect your business for years to come. Let’s recap some of the seismic shifts over the last month: The...
by mediasamson | Nov 20, 2012 | Keyword optimization, Marketing, SEO, Video
While it’s not quite Thanksgiving yet we’ve already made one New Year’s resolution — and that’s to make more videos to market our business. Beyond the fact that videos can effectively build trust and showcase products and services like no...
by mediasamson | Aug 3, 2012 | Keyword optimization, Pay Per Click, SEO
Asking the question what’s more effective, search engine optimization (SEO) or pay per click (PPC) is the same as asking what’s more effective: advertising or public relations? Modern day SEO is a much more multi-channel approach that includes a...
