by mediasamson | Mar 13, 2017 | Content Marketing, email marketing, Marketing
You have a website to help people learn more about the BENEFITS of your products and services, right? You want your website to attract relevant traffic, initiate a call to action of some kind and ultimately to generate a lead and then a sale, right? While there are... by mediasamson | Feb 22, 2017 | Website Design
This youth soccer company needed an updated site that took payments and highlighted their large selection of year-round camps and clinics. We built a mobile-ready WordPress site that works with the SportNgin payment system. The new site also a password protected... by mediasamson | Feb 21, 2017 | Smart Business, Website Design
You may have the greatest website in the world in terms of layout and design but if your website isn’t helping you grow your business what’s the point? It’s like having a highly attractive sales person who sits around all day planning their vacation... by mediasamson | Jan 28, 2017 | Keyword optimization, Pay Per Click, SEO
As if SEO wasn’t challenging enough already, as of August 2016, Google has opted to restrict search volume data in their Keyword Planner after making this announcement: Advertisers with lower monthly spend may see a limited data view in the Keyword Planner. For... by mediasamson | Jan 26, 2017 | Website Design
When the Maraziti Falcon law firm needed an updated, mobile-friendly website that would also allow them the flexibility to post frequent blog posts, press releases and thought pieces, we created a new WordPress site that allowed them to update the site on their... by mediasamson | Jan 21, 2017 | Marketing
One of my all-time favorite movies was Field of Dreams where Ray Kinsella, played by Kevin Costner, heard voices telling him that if “You build it, they will come.” Maybe in the movies. But in business, that is definitely NOT the case. Marketing For Brick... by mediasamson | Jan 15, 2017 | Blogging, Content Marketing
Having links to your website from other sites is referred to as “inbound linking.” Having inbound links from other sites is a TOP 3 ranking factor according to Google which means it’s very important for your SEO. While inbound linking is extremely... by mediasamson | Jan 4, 2017 | Website Design
As more and more people access the Internet on mobile devices, Google will begin to use the mobile-friendliness of websites as a ranking factor in their new algorithm. The new algorithm was released April 21, 2015 and is part of Google’s shift towards favoring... by mediasamson | Jan 1, 2017 | Content Marketing, Keyword optimization, SEO, Social Media Marketing, Website Design
What does being a content creator mean and why is that important for your business? Content creation, content marketing and content curation are the online marketing trinity that works in conjunction with its close cousins, Search Engine Optimization (SEO) and Social... by mediasamson | Dec 14, 2016 | Website Design
When the College Benefits Research Group needed a new, mobile-friendly website and an easy way to add their on-going Workshops and Seminars, we built a snazzy new website and customized a robust WordPress plugin to completely modernize their sign up process. ...
