When we acquired the Summit-New Jersey-based Kitchen and Bathroom renovation and remodeling company as a new client, their website needed an overhaul that included a blog area to help improve their Search Engine Optimization (SEO). We added a blog as well as an ongoing content marketing strategy and a video on the homepage to increase time spent on site — a top 5 Google ranking factor for SEO. We also integrated their 5-star ratings with Houzz to boost their credibility and offered both a Kitchen Renovation and Bathroom renovation checklist to attract buyers early in the buying timeline.