In the midst of a pandemic, America’s workforce is undergoing a huge overhaul.  Layoffs, furloughs and fears of commuting and other factors are having many workers think about starting their own businesses out of necessity. Even in the best of times, recent studies show most business owners don’t know how to market themselves or even […]

Starting a small business is a massive undertaking even before the pandemic. Once you have your startup funds and a basic employee team, you’ll be tempted to take a breather. Don’t stop work yet, though. For customers to invest in your product or service, they need to find you, either through the search engines or […]