Tuesday, July 14th, 2009
I received an interesting item from TrylonSMR, a strategic media relations company in New York :
"The average U.S. adult has nearly doubled their daily use of the Internet in the past three years according to a May report by The Media Audit. In 2008 the average U.S. adult spent 3.8 hours ...
Posted in Continuing Education, Public Relations | No Comments »
Sunday, July 5th, 2009
An article in the Sunday NY Times today provided further validation that the ways of conducting public relations campaigns has changed forever.
I've been a proponent for a long time of scrapping the name "press release" entirely in favor of the more accurate term, "news release", considering the fact that what ...
Posted in Marketing, Public Relations | No Comments »
