Archive for the ‘Continuing Education’ Category

How To Create Goals With Google Analytics

Monday, November 8th, 2010

You’re already using your Analytics reports to see valuable data about your website traffic and advertising effectiveness. The next step is to set up goals to track “conversions” -- a word Google uses to describe each time a visitor does something specific on your site (makes a purchase, fills in a ...

Website Bootcamp: Why Sy Syms Was Right

Tuesday, October 5th, 2010

[caption id="attachment_1025" align="aligncenter" width="300" caption="(Left to right) Jim Kirkos, Pres. Meadowlands Chamber, Gene Sower, SamsonMedia.net, Dave Rubin Johnson or Berish, Bud Kraus, Joy of Code"][/caption] While presenting at the Website Bootcamp workshop, sponsored by the Meadowlands Chamber of Commerce, I realized that I'm a lot like Sy Syms, the clothing retailer, ...

Malware Prevention Tips

Friday, July 23rd, 2010

In our third and final chapter on defining, detecting and preventing & treating Malware, Alan Buckwalter of Jefric consulting offers this advice: Suggestions to Minimize Malware Attacks Change passwords regularly - avoid using permutations (e.g. password1, password2, etc.) and reusing old values wherever possible. Keep your computer up to date. Microsoft distributes updates ...

Malware Examples – What to Look For

Monday, July 19th, 2010

In "the ABCs of Malware,"  part one (1) of our 3-part series, Alan Buckwalter of Jefric Consulting helped us define exactly what Malware is, and what it does. In part 2 of our three-part series on Malware, we focus on what to look for to help you minimize the chance of ...

The ABC’s of Malware

Wednesday, July 14th, 2010

These days I find that Malware seems to be an even bigger threat than traditional viruses. They seem to be more damaging and costly to deal with both from the fallout of the damage that they do and the often costly removal process. In fact, it was late last year that my own Word Press blog ...