Archive for the ‘Continuing Education’ Category

Internet Marketing: What Works and What Doesn’t?

Sunday, May 13th, 2012

At Samson Media we practice what we preach. We employ the same mix of email marketing, social media, search engine optimization, blogging, YouTube videos and other techniques to our own Internet marketing efforts as we offer to our clients.  It's our way of trying things out to see what works and ...

SEO WEBINAR – Learn How to Be the Answer to the Question

Tuesday, January 17th, 2012

I've been presenting an SEO webinar at the Super Zoo trade show in Las Vegas for the last five years and one of the things I'm fond of saying is that to succeed with SEO you have to "be the answer to the question." No, grasshopper, I'm not speaking philosophically, what ...

How to Create a Facebook Check-in Deal

Saturday, June 11th, 2011

Facebook Deals gives businesses the opportunity to reward customers when they check in on Facebook, and this helps generate awareness, encourage in-store traffic and build customer loyalty. Facebook Deals connects businesses with people and helps them become an even larger part of their customers’ conversations. And right now, deals are ...

Using QR Codes For Your Retail Business

Monday, June 6th, 2011

QR Codes (short for Quick Response Codes) are one of the latest ways, I think, to breathe new life into more traditional advertising methods. QR codes are kind of like bar codes in that they contain all kinds of data that can be communicated via a QR scanner.  You most likely ...

Samson Media Pres Gene Sower to Teach Adult Ed Blog Class

Thursday, February 24th, 2011

To blog or not to blog, is that the question? No, the question really is, to blog or not to blog, can you afford not to? WordPress blogs are a growing segment of the web publishing mix and almost any type of business or professional or solo-preneur can benefit greatly from knowing ...