Archive for July, 2009
Tuesday, July 21st, 2009
Found a great article that explains how to use Twitter more strategically for your business instead of posting what you had for breakfast this morning. Not that you would do that, but you know what I mean. Sometimes, tweeting just seems so...pointless!
But take heart, here's a very succinct discussion on ...
Posted in SEO | No Comments »
Monday, July 20th, 2009
Having a marketing blog allows you to communicate directly with prospects, customers, vendors, suppliers and the like.
Unlike a website, a blog is easy to self-publish and in many ways can be used as a regular website. You can post articles, news releases, photos, video, audio, calendars of events, photo galleries ...
Posted in Marketing, Public Relations, Website Design | No Comments »
Tuesday, July 14th, 2009
I received an interesting item from TrylonSMR, a strategic media relations company in New York :
"The average U.S. adult has nearly doubled their daily use of the Internet in the past three years according to a May report by The Media Audit. In 2008 the average U.S. adult spent 3.8 hours ...
Posted in Continuing Education, Public Relations | No Comments »
Sunday, July 5th, 2009
An article in the Sunday NY Times today provided further validation that the ways of conducting public relations campaigns has changed forever.
I've been a proponent for a long time of scrapping the name "press release" entirely in favor of the more accurate term, "news release", considering the fact that what ...
Posted in Marketing, Public Relations | No Comments »