Archive for January, 2009

EMAIL MARKETING: WHY TOPICA SUCKS

Friday, January 30th, 2009

 As I've documented in previous blog posts about email marketing , not all email marketing software is created equal. Recent case in point. I'm a long time customer of Topica (nearly 10 years!), an email service I use based in California.   I am constantly amazed at how a company that so despises their own customers remains ...

POST OFFICE PROPOSES CUTS IN SERVICE: BAD IDEA

Thursday, January 29th, 2009

As any readers of this blog already know, I am not a fan of the US Postal service for all the reasons I've already discussed. So, not meaning to kick a (post)man while he's down, I still have to ask:  What logic makes you think that cutting back on your core service ...

SEO SUCCESS STORY: INTERNET MARKETING VIDEOS NEW JERSEY

Monday, January 26th, 2009

Determined not to be the shoemaker with the holes in my own shoes, I implemented every legal SEO technique in the book for my own site. As I was designing the site I asked myself to focus on what aspects of my business I wanted to focus on and then I ...

RI Consulting Launches New Website

Tuesday, January 20th, 2009

Samson Media unveiled it's newest website for client RI Consulting today: Working with the RI Consulting owner, Rosanna Imbriano, to design the site, it enables the Cedar Grove, New Jersey-based company to easily showcase it's trademark "Marketing on a Shoestring Budget" workshops as well as creating a tool to collect email ...

New SEO Techniques for Flash

Wednesday, January 14th, 2009

As you most likely know, a website made in all Flash is bad for search engine optimization.  Simply put, the search engines can't read Flash.  They don't know what to make of it or how to categorize it or how to index it. But that may be changing, according the following ...